How To Set Up WooCommerce Dynamic Pricing and Discounts

How To Set Up WooCommerce Dynamic Pricing and Discounts

Posted on Feb, 7, 2025 I Pawan Sahu

Adding discounts on your store can boost sales, attract new buyers, and allow customers to make repeated purchases from your store. But if you make these discounts interesting by adding them on the basis of items in the cart or some special product or category, then it can improve the overall conversion rates of your store.

In this way, you can offer multiple types of promotions and create discounts on order value, quantity, and minimum spending of your customers. This dynamic pricing strategy is the smartest feature that you can opt for in 2025, as buyers always admire discounts, and as a result, it can give your WooCommerce site a competitive edge.

In this article, we have listed a step-by-step guide to set up dynamic pricing features on your WooCommece store effectively.

What is Dynamic Pricing in WooCommerce

Dynamic pricing and discounts is a marketing strategy that applies multiple discount conditions and assigns custom prices to desired products and categories. In this way, you can create offers based on cart amount, order value, user roles, and many more aspects. Using this, you can automate discounts on your store and add multiple promotions like buy more, save more, or limited-time offers.

How to Add WooCommerce Dynamic Pricing and Discounts

By using a WooCommerce Dynamic Pricing and Discounts plugin, you can easily add the dynamic pricing feature to your store. There are multiple plugins available, but it’s essential to choose a reliable option that best fits your store’s needs. Here, we are using Addify’s WooCommerce Dynamic Pricing and Discount extension to help you easily understand the process of adding dynamic discounts.

Step 1: Use the WooCommerce Dynamic Pricing and Discounts Plugin

The extension allows you to set up multiple discounts and custom prices for specific user roles, giving you complete control over your store’s pricing strategy. Moreover, you can add conditions for users based on factors such as order value, quantity purchased, minimum shopping spend, or specific product categories.

This flexibility helps you attract bulk buyers, reward loyal customers, and create targeted promotions that drive higher conversions.

Features

• Apply conditional discounts and offer free gifts
• Create multiple rules to apply discount on product level
• Add cart quantity limit and apply discounts for it
• Offer discounts to desired customers or user roles
• Display prices based on product’s quantity

Step 2: Set Up Dynamic Pricing Rules

Once you have purchased the plugin, go to your WordPress admin panel and activate it. Now, if you are using Adduify’s dynamic price extension, then it will provide you these multiple settings:

• General Settings: From the extension’s general setting, you can set priority for product and cart pricing rules. Moreover, from the same setting, you can select either to create discounts on sale price or regular price.
• Cart Discount Rules: This setting allows you to create multiple discounts on the basis of cart amount, quantity, and user roles
• Product Pricing Rules: From this section, you can apply discounts on specific products or categories

Now that you know all of the settings areas of this extension let’s start creating a new rule. It will help you easily configure the plugin on your store:

Step 3: Create A New Discount Rule

To apply new discounts first we will start by adding a new cart rule and then creating it for specific products. To open settings, navigate to WooCommerce > Cart Discount Rule and Click on Add New Cart Rule. Now follow these steps:

• Add title: Insert a title for the new cart rule
• Select products and categories
• Choose customers and user roles and pick a discount rule type:
  • Dynamic adjustment based on cart quantity
  • Dynamic adjustment based on cart amount
  • Gift a product based on quantity
  • Gift a product based on the amount
• Select pricing type: Fixed increase/decrease, fixed, percentage increase/decrease
  • Enter custom price
  • Set minimum and maximum quantity ranges for the discount
• Add User Roles: Select any user role and fill in the same settings for them, too
• Show Custom Messages Before and after the discount applies
• Select Rule Priority: You can choose from two options:
  • Follow the sequence
  • Apply this rule as must
• Add days for Discount
• Set dates to end and start rule
• Adjust Discount Adjustments from the following:
  • Ignore amount spent by user
  • Amount spent up till now
  • Select the start and end date

This is how you can easily create discounts based on cart quantity and amount. This extension allows you to control the whole discount process just the way you want to.

Step 4: Create Product Pricing Rules

Go to WooCommerce > Dynamic Pricing > Product Pricing Rules to create various discount conditions based on products purchased. Follow these steps to get started:

• Add rule title & choose discount rule type:
  • Dynamic Pricing Adjustment
  • Gift a Product
• For Dynamic Pricing, choose the following:
  • Pricing template: Table, Card or List
  • Customer or user role
  • Adjustment type: Fixed Price, Fixed or Percentage Increase/Decrease
  • Min & max quantity
  • Replace price option
• For Free Gifts, pick customers/user role and choose the following:
  • Gift product
  • Gift quantity
  • Min quantity
• Choose all or specific products and categories for product pricing rules
• Add minimum amount limits and schedule rules for desired durations

Conclusion

In this article, we discussed how to set up WooCommerce Dynamic Pricing and Discounts. We explored how to create role-based pricing and offer exclusive deals and discounts to specific customers. Using a plugin like WooCommerce Dynamic Pricing simplifies the process with its wide range of features. This extension is specifically designed to help you optimize your pricing strategy. If you are looking to customize pricing based on user roles and customer types, a standalone extension, Role-Based Pricing for WooCommerce, is also available on Addify Store.

You can reward customers based on how much they order, how many products they buy, and which products they purchase. You can offer different prices based on different customers and user roles and show a quantity-based pricing table to encourage customers to buy more to save more. If you find the plugin useful, we encourage you to explore more such extensions on Addify.